George Hurst was a hot rodder at heart, but he was also a visionary, an innovator, a brilliant promoter, and particularly skilled at building alliances. Hurst developed and marketed a high-performance line of shifters that would lead the industry and be the cornerstone of the company. After forming an alliance with Anco Industries, Hurst marketed and sold more than 100 speed parts, which included shifters, heads, wheels, and many other parts, and eventually the Hurst catalog became the source for high-performance parts in the1960s and 1970s.
In the 1950s and 1960s, drag racing was an exciting new sport that anyone with a car could participate in. Based on their equipment, the participants' cars were assigned to specific classes. This structure made it possible to compete against others with similar equipment, and for the most talented tuners and drivers to become National Champions and/or World Record holders in their class.